Corporate Jumps on the YouTube Bandwagon

There's no avoiding it. My company is jumping on the YouTube bandwagon, which means that I'm writing scripts and casting actors from our current pool of staff members to create some kind of viral uprising.

Has Corporate even considered whether this is an effective means to reach our customers? Has anyone analyzed the ROI on this project? It doesn't seem likely. They just want to use today's social media (Twitter and Facebook are just around the corner) for the sake of using it.

So now we're embarking on unnecessary journey with no real map to getting where we need to go. It feels as futile as a uncovering a map for buried treasure and immediately hiring a ship to take me there.

The retarded thing is that Corporate doesn't want to use the media as it is fundamentally intended. The best part about all this web 2.0 stuff is that there's instantaneous feedback from your audience. You get to interact with them immediately rather than attach a note to a pidgeon's leg. However, it doesn't seem like Corporate wants any kind of feedback. They want to continue the old school method of shouting the loudest in order to be heard.

While we are using the current resources available to us, we are not using it wisely. I think we'll just end up abandoning this project halfway through. We'll do a couple videos and then people will lose interest because there's always something better just beyond the horizon. What a waste of time.

Blasts From The Past

Ever since 2010 began, I've been running into people from my past. Some experiences are more welcome than others but all are equally surprising. It's one thing if you live in a small town and run into people while standing in the checkout line at the grocery store. However, since I graduating from college, I've seen less and less people from back in the day.

People move. They change up their hobbies. They're interested in different things. All of these are valid reasons for not seeing the same old people over and over again. But, like I said, in 2010 I've met up with (in person and virtually) more people in the past two months than in the past five or more years.

So it didn't surprise me that when I checked out my Facebook account today (which I use primarily to play games on) and found a friend request from Mr. Bad Timing. This time around I didn't go all hyperventilating or immediately have a panic attack. In fact, I'm proud to say, I didn't even react.

Does that mean I'm just so old that all my feelings have withered up and died? Or that I've become an emotionless black hole? Either way, nada. Nothing stirred inside. Just about the only thing that crossed my mind was why he'd add me as a friend at this point? Maybe he's one of those friend collectors? It's not like he sent me a message or something to say wassup. I suppose at this point in life it doesn't really matter. I'm not planning to message him at all. This time he initiated contact so it's up to him to send the first message (if that even happens at all).

Sometimes life is just a little too interesting for my tastes. I guess I'll wait and see what goes down. I must admit though that I was too curious not to check out his profile. As I have nothing on my profile, he can't really learn anything about my life by just glancing at it. On the other hand, he has filled out his profile a bit and has some photos up. Don't know if he's still married, but apparently he's got three kids already. Jesus H. Christ. All I can say is bullet dodged LOL